€4M in Seed Funding
We're proud to share that Cernel has raised €4M in seed funding, led by Seed Capital with new angels and all existing investors.

Cernel raises €4M to fix ecommerce's biggest bottleneck: product data.
Everyone wants AI to do magical things: shop for you, recommend products, run your store.
We tried building those things.
They worked - until they didn’t.
At a small scale, AI looks magical.
At real scale, it breaks.
Why? Because underneath every “AI feature” is data - and in e-commerce, product data is messy, inconsistent, and structurally misunderstood.
So we pivoted.
Instead of building AI on top of broken foundations, we started building the foundation itself. Cernel sits between raw supplier data and every sales channel, automatically structuring & enriching product data at scale. It shows its reasoning, explains its sources, and improves with feedback - enabling real collaboration between humans and AI.
This allows companies to 100x their product data.
Because when AI starts doing the shopping (and it will), your product data determines whether you exist or not.
We're proud to share that Cernel has raised €4M in seed funding, led by Seed Capital with new angels and all existing investors.
We’re building an AI-Unicorn out of Denmark and we’re thrilled to have such a strong team backing us.
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